Who is AJ?
AJ Sharp is passionate about great tasting, sustainable food and drink. Her mission is to help ‘good’ food and drink businesses to grow.
Her specialisms include press, media and PR strategy, food writing, food judging and co-presenting the award-winning national radio programme The FoodTalk Show alongside the show’s founder, Susie Warran-Smith CBE.
As an entrepreneur, AJ founded Sharp Relations in 2010, Taste Kent Magazine in 2019 and The Taste Testers, a flavour consultancy service for food and drinks producers, launched in 2022.
AJ knows good food. She has been a judge for the Great Taste Awards for six years and a member of the Guild of Food Writers.
AJ Sharp is proud to have her own family link to the UK’s foodie heritage as the ‘many times’ great-granddaughter of Sir Edward Sharp of Sharp’s Toffees which used to be based in Maidstone, Kent.
A graduate of Newcastle Uni, AJ found a role in food and drink PR and rose quickly to director level at one of the leading London food and drink PR agencies, at just 26.
Today, Sharp Relations is one of the UK’s leading PR & Communications agencies for food and drinks brands. The agency is multi-award-winning, offering big brand thinking for ambitious F&B businesses. The ever-growing team of talented creatives are passionate about great tasting, sustainable food and drink. The team is known for being friendly and extremely supportive. Meeting each client exactly where they are on their journey.
Motivated by improving sustainability in business, AJ has played an active role in Produced in Kent’s No Food Wasted Forum. Which recently conceived and launched a ground-breaking food waste reduction app called Food Loop.
Favourite Drink: “It’s totally circumstantial, in the morning a nice frothy coffee, made with great quality coffee (I do love Monmouth!)
“In the evenings a crisp glass of dry white wine. At the weekend, it’s a gin and tonic, or actually a French Martini but only if it’s made by WildBox with glitter… or Cocoba hot chocolate…. mmmmm… oh Kombucha is rising quickly up the leader board too. Is that helpful?”
Favourite Food: “My favourite food genre should be cheese. I don’t think a day passes without eating some sort of cheese.
“My husband discovered an empty Mozzarella di Bufala Campana PDO packet in the car yesterday. I looked him square in the eyes and assured him I don’t have a problem. That’s totally normal behaviour, right?”
Favourite Restaurant: “This changes all the time, and this month it’s the Windmill in Hollingbourne, Kent.
“Great food, great wine and a climbing frame for the kids. You know how to spoil a girl!”