October Update

October Update

Another productive month has flown by here at Sharp Relations HQ. With Christmas requests in full swing we can almost taste the mince pies and hear the carols ringing in our ears. We are driving a sleigh full of samples around the UK Media Houses as we near the big day!

Our clients have been just as busy, leading UK soft fruit growers, Hugh Lowe Farms, has launched its coveted Mini Berries Grown by Hugh Lowe Farms in Waitrose and Ocado. OGGS® has devised a number of winter recipes using its new patented liquid egg alternative Aquafaba, and food delivery service Caraway & Rye has launched its hotly anticipated healthy locally-sourced restaurant quality food home delivery service, available from the website.

We are really excited to be working with specialist wine merchant Champagnes & Chateaux, a leading specialist wine merchant in the UK since 1989. It is bringing its exclusive portfolio of quality wines direct to the consumer for the first time.

We spend so much time telling our clients how important it is to have quality current and high res images. The team enjoyed a hilarious morning in front of the camera shooting new headshots for the Sharp Relations website and social media platforms. The sun was shining, and the breeze was warm -we were lucky to avoid the rain! While we have had the awkward pleasure (insert cheesy grin here) of having staff pictures taken before, doing so in a socially distanced way was a new one for all of us. But we need not have worried as the expertise of local photographer Annie B and her clever direction managed to capture us all together, despite being safely distanced. We were all in agreement that Aber, the office dog, takes the biscuit for the most photogenic teammate. Check out the pictures over on our Instagram page.

Back in the office we have been putting our heads together to launch a completely new brand analysis and communications consultancy arm to the business. We want our clients to get the best start to launching their business and we are passionate about guiding them through this, saving them time and money in the process. It’s under wraps right now but we can’t wait to tell you more in the coming weeks.

With winter on the way and some uncertain times ahead we don’t know exactly what the next season will bring, but we are committed to supporting local, ethical and sustainable food businesses.

I’m the Pro Bono coordinator, so if you know of any charities doing great things with food, or local brands really going the extra mile in the name of sustainability, then please get in touch with me on jo@sharprelations.com.

Keep warm!

Jo x


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